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Meta’s AI ad creative tools frustrates brands despite strong ad performance
- Advertisers say Meta’s AI ad tools frequently generate inaccurate images, distorted products, and unintended modifications, forcing brands to manually review campaigns before they go live.
- Brands have reported bugs that automatically enable AI enhancements, while Meta maintains that advertisers are responsible for reviewing AI-generated content.
- However, advertisers note that Meta is still the best platform.