I=3, October 25, 2023
- 1&1 replaces Jung von Matt, its 15-year advertising partner, with BBDO.
- BBDO current roles includes developing a new advertising compaign and revising the corporate design (and implementing it across the digital channels).
- Jung von Matt has 1,235 employees and is present in 10 countries while BBDO has 8,000 employees across 70+ countries.